Enterprise Feedback Management with QuestionPro
With QuestionPro’s web-based Enterprise Feedback Management System and EFM Software, you have all your survey, data collection and feedback processes firmly under control! Acquire and analyse data and feedback from all sources across all media in real time as a basis for important business decisions.
Enterprise Feedback Management Definition
Enterprise Feedback Management System (EFM) means the central collection and analysis of data, for example from online surveys, employee surveys, customer surveys, scientific surveys and market research studies as well as from various media. This data flows together centrally on a platform and can thus be evaluated holistically and in a structured way in real time, without the need for third-party systems. The special feature of an enterprise feedback management system – in contrast to classic online survey tools – is the possibility of controlling even complex feedback processes. On the one hand, the aim is to simplify the collection and evaluation of data. On the other hand, the use of an enterprise feedback management system increases the agility of the company. Because if you can collect and evaluate data quickly, you can also derive company-relevant decisions from it correspondingly quickly. In addition, an enterprise feedback management system or EFM Software increases the reaction speed of companies in dialogue with customers, partners and employees, as response processes can be triggered fully automatically on the basis of the feedback received. Please also read our blog article on the topic of instant feedback.
Enterprise Feedback Management must not be viewed and operated as an isolated system
Some time ago, enterprise feedback management was still limited to the simple collection and processing of feedback from surveys or contact forms. In the meantime, the requirements have changed. Modern enterprise feedback management systems, such as QuestionPro’s, have long been linked to social networks like Facebook or Twitter, to rating portals, communities, ERP and CRM systems. The integration to and in external environments provides for the development of completely new data sources and offers companies completely new and previously undreamt-of insights. But it is not only these unimagined insights that make modern enterprise feedback management so indispensable. You can also enter into a central dialogue with your customers, partners or employees via all the channels mentioned, without having to switch back and forth between systems! QuestionPro’s Enterprise Feedback Management System, with its comprehensive tools, features and functions, enables you to engage in precisely these dialogues and gain deep insights into the minds and decisions of your customers and employees, in real time.
Goals of Enterprise Feedback Management
Of course, the collection of data and feedback should not be an end in itself, but should pursue concrete goals. One of these goals is to increase the agility of the company in terms of dialogue with its internal and external world. This goes hand in hand with, for example, the improvement of service quality, complaint management or a deeper understanding of your customers’ wishes, which in turn flow into product innovations. Inward-looking goals can be the identification of talents, bottlenecks, moods, strengths and weaknesses of employees, teams and managers. No matter what your goals are: With QuestionPro’s Enterprise Feedback Management System, you create the appropriate data basis to derive important business decisions from. And at any time, at any place!
One platform – everything in it! The Enterprise Feedback Management System from QuestionPro
Use QuestionPro’s Enterprise Feedback Management System to centrally manage your feedback processes. We provide you with helpful tools that enable you to collect specific feedback and react to it adequately. Be it in the form of decision-making processes based on collected data or in the form of actual dialogues. QuestionPro not only allows you to analyse data in real time, but also to react to customer or employee feedback in real time.
Online surveys and analyses
Create, conduct and analyse online and offline surveys quickly and easily. This was the original core of QuestionPro’s Enterprise Feedback Management solution, which is now one of the most widely used survey and analysis platforms in the world. QuestionPro Survey & Analysis enables you to fully automate survey processes – from the creation of the questionnaire to the real-time analysis of the collected data across all media and input devices. QuestionPro Survey & Analysis is a professional, web-based, highly scalable & cross-platform survey software at the highest scientific level.
Customer Experience Management
One of the other helpful tools in the context of Enterprise Feedback Management is the Customer Experience Management Tool integrated in QuestionPro. Here you will find extensive predefined question sets that enable you to determine valuable key figures, such as the Net Promoter Score. The Customer Experience Management Tool has a variety of options for obtaining feedback along the “customer journey”. Customer journey touchpoint analytics, for example, give you the chance to gather feedback at almost every touchpoint between customer and company, across all media and platforms! Here you can find all information about QuestionPro’s Customer Experience Management Software.
Employee Experience Management
Another component of QuestionPro’s Enterprise Feedback Management System is the employee survey and analysis software. The Workforce Analytics and Intelligence Suite combines all survey methods from the areas of HR & personnel development, compiles the data obtained centrally and enables fact-based decisions to be made on the basis of this data. Keywords here are pulse surveys, 360° feedback, classic employee surveys, instant feedback, sentiment analyses and questions in the direction of performance & engagement. Here you can find all information about the Employee Experience Management Software from QuestionPro.
Customer feedback and market research community
An online customer feedback and market research community is a virtual community within which a company’s customers can exchange information about products, brands or services. Customer communities offer companies the possibility of active and direct communication with their customers and also the acquisition of valuable feedback, for example through surveys or specifically stimulated discussions among the community members. However, QuestionPro’s customer and feedback community is not an isolated system, but maintains a direct connection to your outside world, for example via “social listening” functions, and thus expands QuestionPro’s integrative enterprise feedback management concept. Here you can find all information about QuestionPro’s customer and feedback community.
Bring all data together on one platform in a meaningful way and gain valuable insights in real time with QuestionPro’s Enterprise Feedback Management System!
All the data and feedback you capture and collect, no matter which of our integrated Enterprise Feedback Management tools you use, converge on a central platform and can thus be analysed via a single user interface. Of course, it is possible to display and present the findings in a graphically appealing way. It is also possible to export data, for example for analysis and presentation in third-party systems such as SPSS. Although the extraction of data and feedback is one of the central features of the system, these are flanked by comprehensive features and functions that make QuestionPro an interactive, collaborative and process-oriented tool for your enterprise feedback management.
Multi-user environment for distributed companies and organisations
QuestionPro is one of the most widely used survey and analysis platforms worldwide, not least because of its high scalability. From individual entrepreneurs to corporations with distributed locations use the Enterprise Feedback Management System within the scope of smaller surveys up to applications within complex market research. Here, a sophisticated user system is required to meet the needs of all customers.
QuestionPro’s multi-user environment is a sophisticated rights and role model for companies that require multiple user accounts, for example for different users, departments or even distributed locations. Rights are assigned via a master account, which in turn can create and manage sub-accounts and log into the sub-accounts, for example for configuration purposes or for controlling. Within the sub-accounts, any number of surveys and survey folders can be released and shared, so that collaborative work is also possible. The sub-accounts are therefore by no means static. It is also possible to evaluate surveys across accounts. In addition, central design templates can be developed and published so that all users can create uniformly designed online surveys. This prevents a proliferation of designs within an organisation. If employees leave the company, sub-accounts can easily be passed on to other employees.
The multi-user environment is available from the QuestionPro Corporate Edition and includes many other features for professional enterprise feedback management.
Advantages of Enterprise Feedback Management with QuestionPro
- High system scalability and therefore fair licensing models
- Modular solution architecture
- Simple connection to third-party systems
- Seamless integration into your system landscape
- Open interface concept
- Platform-independent usability
- State-of-the-art technologies
- High security standards
- Definition of automatic processes
- All applications “mobile-ready
- Extensive analysis options
- Fully customisable to your own CI
- Predefined scientific question sets
- Sophisticated role and rights models
- Intuitive user interface
- Connection to social networks
- Central collection of data on European servers
- Enterprise Feedback Management of the new generation