What is Experience Management?
Experience management can be defined as a set of measures aimed at measuring and continuously improving the experiences of stakeholders, such as customers, employees, investors, suppliers or shareholders, in relation to a company. Experience Management accordingly pursues the goal of increasing and consolidating the relationship between a company and its brands, products or services and the interest groups by consciously influencing them. The experience management platform QuestionPro supports you in this.
Conveying positive experiences at contact points
Influencing takes place at the touchpoints between companies and interest groups. In any interaction between companies and interest groups, the company tries to convey positive experiences and lessons learned on the side of the interest group.