Market research: full service, consulting and project management

Quote market research full serviceApart from the competence of QuestionPro's market researchers, the personal contact is also binding and very pleasant. We use the market research full service when we ourselves have no free capacities.

Market research consulting, full service and project management

Successfully realise your market research projects with our full-service and project management team.

QuestionPro is one of the world's largest full service, consulting and project management providers in the field of market research. More than 5 million users from over 100 countries around the world use our innovative technologies as well as our service, consulting and project management expertise. You can also use our full service for your upcoming market research project. We would be happy to accompany you!

BMW uses full service and consulting from QuestionPro"The flexible and responsive project management particularly meets our requirements for the short-term nature and speed of market research studies. The quality and proactivity of the project support as well as the speed in the implementation of the reporting meet the highest demands." Dr. Josef Köster, BMW, team leader customer segmentation, customer foresight and innovation studies

Market research full service, consulting and project management

With our market research full service, consulting and project management, we accompany you through the entire process of your market research project

Analysis of the current

Together with you, we discuss the initial situation and define the goals you want to achieve with your market research project. Possible tasks may include customer surveys, market observations, conjoint analyses, determining price sensitivity, product optimisation, potential analyses, target group analyses or touchpoint analyses. No matter where, we can support you: With our full-service market research and project management know-how, we will make your market research project a success.

Monitoring & data acquisition

Your market research project is accompanied by our specialists throughout the entire process of data collection, which can take place either in the form of online questionnaires or, for example, a personal interview or telephone surveys. At regular intervals you will receive interim reports with real-time data so that you are informed about the current progress of your study and can identify trends and tendencies. Of course, you have access to the data analysis tool yourself.

Tool selection, design & implementation

The second step is the implementation of the target definition. We draft the study design and select the necessary instruments for the successful implementation of your market research project based on the requirements. Specifically, we develop the questionnaire here, select the target group and ensure that your questionnaire reaches the relevant survey participants. We also determine the evaluation methods and the type of reporting in this step. If necessary, we test the survey in the form of a pre-study.

Data analysis & documentation

At the end of the market research process is the analysis of the data obtained. The data is first processed by our data analysts and data check tools. Thanks to our innovative evaluation tools, a variety of standardised and further evaluations are available to you, such as regression analyses, causal analyses, factor analyses, GAP analyses, etc. Basically, there are no limitations here. Last but not least, all reports are available to you as PDF, XLS, CCV or PPT files.

We make your market research project a success. Our full service, consulting and project management services at a glance

Design & development

  • Project briefing
  • Selection and setup of the required tools
  • Questionnaire development
  • Additional programming
  • Target group selection
  • Coding & Labeling
  • Development of schedules
  • Pre testing
  • translation service

Monitoring & implementation

  • Questionnaire distribution
  • Briefing of any third party providers
    (e.g. call center, interviewer etc)
  • Project monitoring
  • any project adjustments
  • Quality control
  • Quota monitoring
  • periodic reporting
  • Sample management

Data analysis & reporting

  • Data preparation
  • Setting up an analysis dashboard for clients
  • Creation of standard evaluations
  • Creating advanced analytics
  • Text and sentiment analysis
  • Creation of reports
  • Provision of raw data
  • Preparation of a final report

1:1 live online consulting

Market research full service, consulting and project management: Arrange a free consulting appointment for the planning and implementation of your market research project

Market research full service and consulting from QuestionPro

Platform for market research and experience management
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