Benchmark study

Current benchmark data and exciting insights into online rating platforms!

In German and English

Our current benchmark study enables you to compare your company's own key performance indicators Net Promoter Score (NPS), Customer Satisfaction Score (CSAT) and Customer Effort Score (CES) with the population-representative ratings of customers in your and other industries and to find out more to classify the competitive environment. How likely would your customers recommend your company compared to the industry? How well do you meet your customers' expectations compared to satisfaction levels in your or other industries? Where does your company stand in the competition when it comes to the ease of clarifying customer concerns from the customer's perspective?

Our study also contains very interesting findings on the use, popularity and reputation of online review platforms. Find out who uses online review platforms for what? What interactions take place on these platforms and do reviews from other people trigger purchasing impulses? How are the credibility, authenticity and transparency of comments and reviews on online review platforms? Or use the insights to decide which online review platforms are known and actually used, so that a presence on these platforms is relevant for you.

Answer these and other questions using our representative online study.

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