Experience Management Platform

Experiences become data, data becomes decisions. With QuestionPro's experience management technologies, you have innovative tools for the intelligent collection, combination and analysis of X and O data.

Experience Management Dashboard from QuestionPro

Experience transformation

Measure and evaluate customer and employee experiences online and offline, and connect and assess the experience data gained with operational data from your existing ERP, CRM and HR applications.

What is experience management?

Experience management can be defined as a set of measures aimed at measuring and continuously improving the experience of stakeholders such as customers, employees, investors, suppliers or shareholders in relation to a company. Experience management thus pursues the goal of increasing and consolidating the relationship between companies and their brands, products or services and stakeholders through conscious influence.

Experience Management

Experience Excellence with QuestionPro

With more than 4 million users in over 100 countries, the Experience Management Platform (SaaS) QuestionPro is one of the most used platforms worldwide and a technologically and methodically innovative solution for the collection and analysis of data within the framework of Experience Management. With QuestionPro, you fully automate survey processes and analyse and visualise data from touchpoint analyses, thus supporting you on your way to experience excellence!

All tools on one experience platform

QuestionPro bietet seit mehr als 15 Jahren zuverlässige, leistungsstarke und innovative Technologien sowie hohe Sicherheitsstandards, natürlich mit Datenhosting in der EU. ISO 27001 zertifiziert. GDPR-konform. Die Experience Management Plattform QuestionPro vereint alle Lösungen für eine erfolgreiche Experience Transformation auf einer einzigen Plattform. Die Bedienung der Experience Management Plattform ist einfach und intuitiv.

Experience Management Platform QuestionPro: Product and service overview

The experience management platform developed by QuestionPro is a modular and web-based portal solution with tools for collecting and analysing data from all conceivable experience management applications, such as Customer Experience Management or employee experience management.

Also includes QuestionPro technologies to control workflow and business processes. The open interface concept of the Experience Management Platform ensures easy connection of third-party systems, such as CRM, ERP or HIS systems, for simple connection of experience data with operational data.

Finally, the Experience Management Dashboard provides a simple and clear analysis, presentation and visualisation of your data. In addition, QuestionPro offers excellent service and many years of experience in the field of experience management. We are there for you 24 hours a day, 7 days a week, all year round!

The modular architecture of the experience management platform QuestionPro

The web-based QuestionPro Experience Management Software (SaaS) is comprehensive, technologically advanced, powerful and meets all requirements for innovative experience management and successful experience transformation. Here you will find an overview of the modules

Customer Experience Platform

With touchpoint analyses for the continuous collection, structuring and evaluation of customer feedback within the framework of Customer Experience Management.

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Employee Experience Platform

Collect and analyse employee feedback continuously and cost-effectively along the employee journey with the HR survey modules of the QuestionPro Employee Experience Platform.

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Brand Experience Platform

Measure, evaluate and optimise your customers' brand experiences with QuestionPro Brand Experience and strengthen your brands and customer loyalty in the long term.

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Reputation Management

Significantly increase your online reputation and monitor review portals and social media platforms via social listening and review alerts. Sentiment analysis included.

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Experience communities

Create a powerful, engaging and easy-to-manage discussion, rating, feedback and communication platform for your customers in just a few steps.

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Experience Dashboard

Customisable, scalable and web-based Experience Board for multi-dimensional, collaborative, rights- and role-based graphical reporting.

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Customer Experience Management Platform

Customer experience software for the structured collection and evaluation of qualitative and quantitative customer feedback through touchpoint analyses along the customer journey.

Customer Experience Management Platform and Software

The most important features at a glance

  • Creation of online and offline touchpoints along the customer journey
  • Initiation of processes and workflows, such as automatic ticket-to-survey conversion, schedule and tracking functions, call-after-buying, autoresponders
  • Complaint and complaint management
  • KPI tracking: NPS, CSAT, CES et al
  • Semantic free text analysis based on artificial intelligence
  • Conjoint & TURF analyses
  • van Westendorp price modeling
  • Automatic distribution of surveys
  • Intercept surveys (pop-up / exit surveys)
  • Experience management dashboard

»Customer Experience Management

Employee Experience Management Platform

Combine all HR survey methods with Employee Experience Management software for centralised collection and analysis of data from employee surveys, touchpoint analyses and pulse surveys

Employee Experience Management

The most important features at a glance

  • Employee Experience Management Platform for employee surveys, 360 degree feedback, pulse surveys, transfer strength method and many more
  • LiveView Dashboard with all relevant information about your surveys and analyses, which you can freely define yourself
  • Integrated tools for employee surveys, ad hoc and pulse surveys as well as 360 degree feedback, TRANSFERSTÄRKE-METHODE® etc.
  • OneKlick feedback for micro-surveys conveniently by email - no additional, annoying login necessary
  • Interfaces to Slack, Google, Office 365
  • Measurement of sensitivities, working atmosphere, commitment, willingness to perform, degree of target achievement as well as department and location benchmarks

»Employee Experience Management

Brand Experience Management Platform

Touchpoint analyses along the customer journey with QuestionPro's brand experience management platform. Strengthen your brands, brand loyalty and the loyalty of your customers

Brand Experience Management Software and Platform

The most important features at a glance

  • Innovative brand experience management platform
  • Latest tracking technologies for sustainable touchpoint management
  • Predefined question sets such as Net Promoter Score, Budget Scale, van Westendorp Price Sensitivity Meter and many more
  • Reports and analyses in real time
  • Individually configurable dashboards
  • Ticket and alert function
  • Touchpoint measurement across all media
  • Easy connection to third-party systems, such as CRM, CMS or statistics programs
  • Easy to learn and intuitive to use
  • Individual design of questionnaires and landing pages via CSS

»Brand Experience Management

Reputation Management

Always keep an eye on ratings, reviews, ratings and comments. Monitor rating portals and social media platforms from a single app, respond to comments from within the app and determine sentiment and overall rating fully automatically via an intuitive analytics dashboard.

Reputation Management

The most important features at a glance

  • Quick and easy to set up
  • Can be used as a stand-alone solution or as part of the CX Insights Cloud
  • Real-time notifications of new ratings and comments
  • Notification filter
  • Monitoring of all relevant review portals
  • Real-time analysis
  • Sentiment and text analyses (sentiment analyses)
  • Can be used in multiple languages

»Reputation App

Analysis and experience dashboard

The right data at the right time for the right person: the role-based Experience Dashboard for analysing and visualising data and texts from touchpoint analyses in the context of employee and Customer Experience Management.

Analysis, reporting and experience management software dashboard

The most important features at a glance

  • Web-based analysis portal solution. No installation and maintenance required
  • Batch upload by users and easy assignment of rights via toggle switch
  • Illustration of a multidimensional organizational structure
  • Easy setup of freely configurable dashboards using a widget wizard
  • Sharing of dashboards, survey results and selective evaluations
  • Integrated notification system for collaborative work
  • Comprehensive graphical analysis and integrated, user-defined reporting
  • AI-based sentiment analysis
  • Internal and external benchmarking, time series comparisons, integrated translation module for free text comments
  • Report download as PDF, data export in CSV and XLS
  • Analysis of KPIs

»Experience Dashboard

experience community

One platform - all inclusive! The QuestionPro Experience Community for companies & market researchers. Crown your experience management and create a virtual home for your customers, brands and employees and increase loyalty, engagement and participant retention.

brand community

The most important features at a glance

  • Easily set up a customer and feedback community with a few clicks of the mouse in less than five minutes
  • Easy creation and publication of surveys
  • Simple and seamless integration of existing online panels
  • Mobile & social media integration
  • GamificationIncentive and bonus functions for active and active members as well as integration of eCommerce partners for bonus programs
  • Chat, forum and discussion functions, e.g. for moderating virtual focus groups
  • High level of customization and customization options through integrated CMS functions
  • Comprehensive analysis and reporting functions in real time
  • Easy connection to the Experience Management System from QuestionPro

»Experience Community


Experience Management Platform QuestionPro: We'll show you all the features and functions. Make an individual appointment now for a personal live online presentation.

Experience Management Platform QuestionPro

Experience Management Platform QuestionPro at a glance

  • Holistic, comprehensive, web-based, technologically innovative and highly scalable experience management platform for the complete automation of online and offline touchpoint analyses
  • For two decades it has been developed closely to the wishes and needs of our customers and together with experts from the areas of experience management and market research and human resources
  • Very easy to learn user interface based on the latest UX standards, thus short training times, quick “ready-to-use”, quick setup of touchpoint analyses and experience management survey processes
  • ISO 27001-certified, GDPR-compliant, servers in the European Union, high security standards, high-performance servers, open interface concept for easy connection of third-party systems
  • Free, semantic text analysis, based on artificial intelligence, which can work out emotions and affects from written and spoken texts and comments
  • Sophisticated rights and roles concept for collaborative work in teams, simple log-in via single sign-on, extremely simple assignment of access rights on all application levels with a click of the mouse
  • 24/7 multilingual support around the clock, personal, solution-oriented, experienced contact persons and project teams with strong implementation skills and on a technical and methodological level, comprehensive help documentation, live chat, webinars
  • Central, clear, freely configurable and multi-widget-based Experience Management Dashboard for the analysis of data and free texts with the support of artificial intelligence
  • Predefined, customizable and specially developed question sets for the areas of experience management and market research (e.g. CSAT, NPS, CES, ENPS, CONJOINT, TURF). No programming required.
  • Our internal consultants, IT specialists and project management teams have years of expertise in the areas of Customer Experience Management and employee experience management
Platform for market research and experience management

Experience Management Platform & Software - QuestionPro

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