Increase survey feedback: 10 best practice tips for significantly more data returns in online surveys

Very simple tips, rules and basics that will give you more feedback!

Tip 1: Conduct surveys anonymously

Make it clear that your survey is completely anonymous and that no conclusions can be drawn about the survey participants. You can also use QuestionPro’s professional features, such as Respondent Anonymity Assurance. QuestionPro assures your survey participants that no personal data or metadata will be passed on, only the items from the surveys. So if your survey participants realize that the survey is truly anonymous, you are sure to get more feedback!

→ Information about anonymous surveys

Tip 2: Wording of the invitation

Find the right words in the invitation letter if you distribute your survey by email, for example, so that the link to the survey is actually opened. Be friendly, arouse curiosity and stand out from the many invitation emails you receive today. Choose a meaningful email subject, short and precise. And the invitation text itself should be written in short, easily understandable sentences. If your survey participants understand the purpose of the survey, you can definitely expect more feedback!

Tip 3: How long does it take to fill out your survey?

At the beginning of the survey, announce how long it will take to complete the questionnaire. Because if your survey participants know how long it will take to complete the questionnaire, they will most likely participate. However, if you notice during the survey that there is no end in sight, simply stop the survey and you will lose valuable data.

Tip 4: Why do you conduct the survey?

Feel free to write a few lines about the topic of your survey. Your survey participants will be grateful if you let them know what they are giving their feedback for! This will make them feel important and appreciated.

Tip 5: Pay attention to the design of the questionnaire

Design a questionnaire that is clear and, above all, not too long. Because long questionnaires deter survey participants! Especially when you have to scroll for an endless amount of time. The best thing to do is to design the questionnaire so that only one question is displayed at a time. This will significantly increase the feedback.

Tip 6: Optimize questionnaires for mobile devices

Remember that most people now use the internet via mobile devices. So make sure that the online questionnaire is "mobile-ready" so that your survey participants do not have to scroll or navigate awkwardly. When you create and conduct your online survey with QuestionPro, your online questionnaire is automatically made available for all end devices with HTML5 rendering.

Tip 7: More feedback through simple and understandable language

Use very simple and understandable language, no complex and cumbersome formulations and, above all, as few foreign words as possible. Do not use technical terminology if the addressees of your online survey are not "experts". The simpler the better. Because if your survey participants do not understand the questions, they will not be able to answer them correctly either.

Tip 8: Create intelligent questionnaires with branches

Hide questions that are not relevant for your survey participants. Use clever skip logic to do this. Skip logic means that depending on the response behaviour of your survey participants, the following questions are displayed.

Tip 9: Increase feedback by selecting the target group

Don’t distribute your survey “just anywhere”! There's little point in posting a poll on a hipster photography forum when the goal is to create softer, more absorbent diapers. So find an adequate forum to distribute your survey so that you can get more feedback with less effort.

Tip 10: Reward your survey participants

Run a competition among survey participants or offer incentives, for example in the form of a voucher. Or - if you don't have a budget for incentives: Share the survey results with the survey participants. For example, give them the opportunity to view the evaluation in real time.

More feedback, more responses: Which survey software really helps you?

Ultimately, there have never been as many online surveys on the Internet as there are today. So with your online survey you are competing against an incredibly large amount of competition! That's a fact! The hunger for more feedback and the thirst for knowledge in research is enormous. Modern technologies that drastically simplify the creation, distribution and evaluation of online surveys have grown like mushrooms. And everyone uses these tools, but many of these survey solutions set very strict limits when it comes to the design, functionality, usability and implementation of online surveys. This is your chance when you use the professional survey software QuestionPro! This means you can make your online questionnaire more stylish, more beautiful, more functional and simpler. So if you want to receive more feedback, then you should simply follow a few rules and tricks so that your online survey gets noticed! Below we have put together 10 rules and tips that will definitely help you.

Very important: Use the latest technology to carry out your online surveys

QuestionPro, one of the world's largest and most popular survey software providers, offers you easy-to-use tools and outstanding technologies for more feedback to create, distribute and evaluate user-friendly online surveys! Test us now completely free of charge and without obligation! Or even better: Test QuestionPro in the full version now for 14 days free of charge and without risk and without automatic renewal!

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Increase feedback in online surveys: More data in better quality!

Would you like to find out how you can use QuestionPro to get more feedback through intelligent functions and significantly increase the data response to your survey? We would be happy to show you the features and question types of the QuestionPro survey software in a personal 1:1 live online demo. Arrange an individual appointment now.

Create surveys for free with the professional and web-based survey software QuestionPro and significantly increase feedback!

Do you have any questions or suggestions about increasing feedback? We look forward to your inquiry! Simply use the contact formto get in touch. Register now for free and create your first online survey with QuestionPro.

KEYWORDS OF THIS BLOG POST

Feedback | surveys | Suggestions | Best practices