18 excellent event satisfaction survey templates

Events come in many sizes, shapes and forms. But no matter the event, planning, managing and executing it requires a lot of resources. It's not as simple as setting out the intent of the event and getting it done, there are a lot of moving parts to managing it.

Curating and managing events is important for a brand to measure the willingness of an existing or potential audience to engage with a brand. Goals can range from showcasing something to new launches, educational events, and social events.

Measure success

However, the one thing that must be taken into account in all events is the ability to assess the success of the event. This not only validates the resources provided for the event, but also for better upcoming events!
Imagine you have just completed a large global event with over 10.000 attendees. They think the cocktail mixer evening was a big downer and no one enjoyed it. The implementation of the Event satisfaction survey However, it shows a different picture of the participants being the star of the event.
Imagine having a negative perception of the most successful feature of the event! And this insight would only be gained when a survey format template was actually created and deployed to the audience.

Hopefully, your post-event feedback will be as important an activity as the event itself!
QuestionPro offers just the perfect event feedback survey template that you can use or customize to your specific needs.

18 exceptional event satisfaction survey templates used by organizations

We have listed 18 excellent event satisfaction survey templates from some big brands worldwide for you to browse and get inspired:

EventBrite

Source: eventbrite.co.uk

EventBrite enables learning in the form of events. A key part of their work is educating people. This is why it is imperative to conduct a post-event satisfaction survey to understand what worked and what didn’t.
The above template is provided to participants in a learning event. This helps Eventbrite better understand the speaker who taught the course, the course materials, the use of teaching tools, and the usefulness of the information learned. Using a rating scale from “poor” to “excellent” provides insight into every aspect of the course so that immediate optimizations can be made to make the course more effective. Asking an open-ended question at the end of the survey allows the respondent to shed more light on their answers and also allows Eventbrite to collect actionable information. This simple but effective template also helps in understanding how referential a course is to a learner. This satisfaction survey template is a perfect example of a simple yet scalable and effective template that any brand could use.

SimplyCast

Source: SimplyCast.com

SimplyCast is known for its engagement platform and therefore has an ethos and DNA of continuous engagement. This event evaluation survey they administer to attendees is simply to see how they performed and to thank attendees for their attendance.
A key feature of this template is the ability to directly ask attendees whether they will return to the event next year based on their experiences with this and all past events. Depending on the answer to this question and the subsequent open-ended question, SimplyCast responds quickly and creates a corrective action plan to compel participants who said "No" to provide engaging content to participants who said "Maybe" and their actions to support This is consistent with the participants who answered “yes”.

EventZilla

Source: EventZilla.net

EventZilla is another event aggregator and moderator platform. Various types of events and learning content can be carried out via the platform. The above survey asks participants to respond to the effectiveness of courses and training sessions.

This questionnaire collects information from participants about how effective the course was, whether the course improved their skills, whether the course deepened their previous knowledge, and so on. Another important element of this course is asking for references. Sometimes students prefer certain subject matter experts in their area of ​​learning and can connect the course to those experts and vice versa as a medium for instruction. In a very simple format, EventZilla collects a lot of relevant information from customers.

Vientazona

Source: Vientazona.com

Vientazona offers a comprehensive survey template that uses a simple assessment question and then open-ended questions. This type of post-event survey can be used when there is a need to collect detailed information. Although these surveys are not very common, they provide an in-depth look into the participant's psyche and provide concrete, actionable information.
Using this template allows Vientazona to provide a direct insight into the respondent's thoughts and also provide feedback on what was good and what wasn't. This completely eliminates the guesswork aspect and solves actual problems.

Wikimedia UK

Source: commons.wikimedia.org

Wikimedia is a premium Wikipedia event for contributors. This workshop and event is essential as it keeps contributors up to date on best practices when editing Wikipedia and keeps the content accurate and informative. This ensures that event and workshop participants know exactly what to do.

This post-event template covers all key aspects of respondents' learning and willingness to make content changes on Wikipedia. This survey has a good mix of qualitative and quantitative question types to provide a detailed insight into the effectiveness of the workshop while also obtaining testimonials.

Form box

Source: Formbox.net

Formbox uses a comprehensive survey template to measure post-event satisfaction. This survey is divided into star rating questions and then a qualitative justification for those ratings. This template covers various aspects that help Formbox categorize and analyse data based on key demographic information. The template is comprehensive and covers all important aspects of the event, including where participants found out about it, ease of registration process, quality of speakers, quality of event content, etc.
The aim of the survey is also to collect information about whether participants would attend the event in the future and whether they would be willing to speak at follow-up events. This conference satisfaction survey allows Formbox to collect and analyse several key data points.

Erasmus +

Source: Slideshare.net

Erasmus+ conducted a survey for an international student learning excursion organized in Spain. When undertaking longer trips for students, it is important to know how satisfied they are with the trip, whether they learned enough, what activities were carried out, what the hospitality was like on the trip, what they thought about the places visited, etc .

This survey template allows children to rate their trip on a rating scale from very poor to excellent. It also aims to determine the underlying pulse and satisfaction with the trip, the ability to practice a foreign language, the students who took part in this trip, the curriculum and activities. If these students are satisfied, they would recommend this trip to friends and other members in their immediate ecosystem. Therefore, it is very important to collect detailed feedback.

Park City Events

Source: Parkcity.org

Park City consists of an events division that allows residents and brands to host events in a specific county. When you rent out space for a fee, you want to be sure your customers see value in what they pay for and in their interaction with you.

This survey template evaluates the department's experience in handling an event based on communication, response time, problem-solving ability, and overall experience. The aim is also to identify the gaps in the approval process etc. that take time to eliminate. The aim of the survey is to check whether an event is being carried out in the best possible way and what other aspects can be taken into account to make the event implementation as smooth as possible. This survey also aims to determine how easy or difficult it is to host an event in each area or region that is rented, and then address issues in the areas where there are still deficiencies.

Australian Heritage Festival

Source: ampletemplates.com

The Australian Heritage Festival is an annual event showcasing Australia's heritage. The event attracts people from all over Australia, New Zealand and even overseas including Asia and Europe. Therefore, it is extremely important to provide feedback about the festival.

Hosting an event of this magnitude helps socio-economically and is also a matter of pride. It is important to identify the really good and missing aspects of the festival. The organizers also wanted to find out where people come from and which events resonated with them, how satisfied they were overall and how often they had been there before and whether they would come back. When running an event of this magnitude, it's important to gather insights into every moving part of the event to make it as successful as possible and motivate people to tell others about the event.

Hartford Fund

Source: sampletemplates.com

Hartford Funds conducts financial education events for a broad audience. This event is very often held with many participants and therefore it is necessary to obtain timely feedback from the entire audience. The questionnaire is intended to provide insight into the areas of teaching work for the participants and the areas in which they are lacking. The goal is also to understand where and how respondents want to use this information. This helps tailor future programs and increase their effectiveness and efficiency.

Banbury Town Hall

Source: sampletemplates.com

Banbury Town Hall rents out its premises so that others can hold their events. However, after each event, they conduct a survey of the organizers to find out how they coped with the entire process of renting out the premises and everything surrounding it. This includes an assessment of various aspects such as ease of booking, value for money, effectiveness of products, service and catering quality, etc. You can use this post event template for your brand to fill gaps in service and identify product Fix them to become the venue of choice for any event.

VestVision

Source: sampleforms.com

VestVision often conducts financial planning seminars and invites a number of participants to these events. The aim of this seminar is to make people aware of how they can manage their finances better. The questionnaire is designed to be very simple and allows participants to select from a scale to assess agreement with the quality of the seminar, including content, coaching, takeaways, course material and overall experience.

The Gateway Center

Source: sampleforms.com

The Gateway Center offers a state-of-the-art event hosting facility in Liverpool, UK. They carry out a review of the facilities for their customers and the usability of the facility after each event, from the time of booking to the day of the event. This questionnaire uses a mix of qualitative and quantitative questions to gain insights into customer satisfaction for each on-site event.

Noah13 London

Source: SlideShare.net

Noah Conferences have one goal: strengthening the European digital ecosystem. These conferences take place across Europe and bring together participants and exhibitors interested in the digital ecosystem. It goes without saying that these events are very well attended and have a major impact on educating the European community about digitalization. This questionnaire was designed to ask all key stakeholders of the event, including exhibitors, attendees and staff, about their opinions on the event and steps to improve it.

Oberlin Alumni Association

Source: allbusinesstemplates.com

The Oberlin Alumni Association hosts events to bring alumni together, network, support local businesses and disseminate information on a variety of topics. Since these events are open-ended, the club needed to get a sense from the entire audience of what was good and what wasn't about the event.

In case your events are general networking events with no main theme of the event, this is a good post-event reference template as it is general but also helps in gathering the most important and relevant information.

Gravic

Source: commentsoftware.com

Gravic conducts training for VB and Excel. To find out how effective the course, lessons and teaching methods are, a satisfaction survey is conducted among participants. This includes core questions such as content and overall satisfaction, but also general questions about the number of conferences attended in a year and the type of organization worked for.

AgriBank

Source: metroconnections.com

AgriBank, which provides financial solutions and financing to various agricultural credit associations in 15 states, hosts a chief appraiser meeting every year. In this staff meeting Various discussions take place on the topics of finance, roadmap for the bank, profitability, CSR, etc. This event includes several presentations from various stakeholders. This post-event feedback form collects information about speakers, their presentations, clarity of their thoughts, freebies, etc. If you want to receive detailed feedback on various aspects of the event, this sample template form can be used.

Seton Catholic School

Source: Yumpu.com

Seton Catholic School conducts Paid Time Off (PTO) conferences on school grounds. This template aims to collect information about finer nuances of the event, including various aspects such as marketing, location of the event, quality of the event, speakers, etc.
You can use any of these templates to conduct your post-event satisfaction surveys. However, be sure to thank respondents for their participation, analyse the data, and share the analysed results within your organization. Collecting data and analyzing insights is fine, but make sure you use those insights to drive the success of your brand and your event.

Who can your event satisfaction survey be tailored to?

There are definitely multiple stakeholders, be it internal or external. So how should you collect feedback about the event? There is no right answer because you need to get feedback from everyone to gain deep, actionable insights into the event. However, the key stakeholders you need to collect feedback from after the event are:

Participants: The participants form the backbone of the event and represent the most important faction of the feedback survey. The event was put together for them, so of course their opinion counts the most. You need to know how satisfied participants were with the event, what major gaps they saw, and what could be improved.
Word of mouth and referability are two important pillars on which events are based. You want to be sure you hear from your attendees so they come back to your recurring events, spread the word, and bring others with them. For one-off events, you want to make sure you get enough testimonials to create a positive brand image.

Sponsors: People who contribute to your event through sponsorship are looking for a tangible return on their investment. Dissatisfied sponsors reduce the likelihood of them ever coming back, and you also run the risk of negative publicity. Plus, it's bad business ethics, right?
Conducting an event satisfaction survey with sponsors provides insights into the event's success metrics - in the form of attendance, participation, etc. Ignoring this aspect of your event can be detrimental to the calculation of the event's success metrics.

Freiwillige: Volunteers are important stakeholders of an event. They keep the event running and are agile enough to handle anything that happens due to the event. They form the backbone of the event and are of course an important faction for conducting the satisfaction survey. Volunteers can help you gain insight into what worked and what didn't when actually running an event. They provide an interesting but much-needed viewpoint for better management.

Core members: The team that puts the event together from planning to execution is an integral part of the event. Gathering their opinions on what worked and what didn't is essential to the smooth running of the event in general. A satisfaction survey with these core members helps to gain insights into all aspects that need to be optimized for better participation and a better outcome for the organization.

While the general consensus of participants can be either good or bad, it is important to know whether core members reflect these emotions. Consolidated consensus is more valuable than information in silos.
You don't want to miss a glimpse of the event. Therefore, it is imperative that you survey the above four key stakeholders post-event to assess satisfaction with the event.

Find out more about: Questions about UI Survey

Tips for creating an insightful event satisfaction survey template

As with developing any survey template, there are some key points to pay attention to when developing this event satisfaction template. Surveys are one of the most powerful data collection methods and can be conducted at or after a specific point in time to take the pulse of the event. But does how the survey is conducted determine what the survey questions look like? Do you only need to ask quantitative questions? And what the heck do you need to do to implement a successful event satisfaction questionnaire?

We've put together five best practices and tips for creating an insightful post-event survey:

1. Be brief! – Do you want people to actually complete your survey and not bounce? Keep your event satisfaction survey short. Whether participants take the survey at a kiosk at the event, on their own mobile devices, through an app, or another medium, you're shooting yourself in the foot by running a long survey.
2. Avoid complex questions – Nobody wants or wants to answer complex surveys. Think of it this way: Would you like to take a survey that asks you extremely complicated questions about an event you attended? Keep the questions simple so you get the answers you need and avoid the chaff!
3. Ask your NPS question early – Events thrive on testimonials and your NPS question is a good indicator of whether people will like your event and tell a few others about it. Try to ask your NPS question at the beginning – preferably the first question. Finding organizers for your event should be at the top of your priority list.
4. Keep your rating scales consistent – ​​If your survey template consists of “satisfactory” questions, do not replace them with numerical scales in some questions. It is confusing. Ask questions with customer-focused answers to keep your answers as consistent as possible. It is easy to answer and easy to understand and analyse.
5. Avoid too many qualitative questions – If you want insight into the event, it is important to ask some open-ended questions. However, if your survey contains too many of them, it will result in higher survey abandonment rates. Respondents would like to give feedback, but they don't want to justify every answer with an essay.

Depending on the type and nature of your event, it is important to ensure your survey template contains the correct question types.

1:1 live online presentation:
QUESTIONPRO MARKET RESEARCH SOFTWARE

Arrange an individual appointment and discover our market research software.

Try software for market research and experience management now for 10 days free of charge!

Do you have any questions about the content of this blog? Simply contact us via contact form. We look forward to a dialogue with you! You too can test QuestionPro for 10 days free of charge and without risk in depth!

SHARE THIS ARTICLE

KEYWORDS OF THIS BLOG POST

Demand curve | Demand | Law of Demand