1:1 live online presentation: Easily carry out TURF and conjoint analysis with QuestionPro

Conjoint analysis (CONsidered JOINTly) is a very popular, multivariate and very efficient method among marketers and market researchers for determining preferred combinations of features and properties in the context of product development. The TURF analysis (Total Unduplicated Reach and Frequency) is considered a standard procedure for determining optimal product and range portfolios in line optimization. Both analyses are part of the extended and predefined QuestionPro question set, so you can carry them out easily, quickly and without much effort using our survey and analysis platform. As part of our QuestionPro one2one online presentation, we will show you how to work with both analysis methods and how you can display the results graphically.

To whom is the offer addressed

With our one2one online presentation we primarily address responsible employees from the areas of marketing, product management, product development as well as internal market research departments and market research institutes. Consultants from the areas mentioned are also welcome, as are students and employees from colleges, universities and other research institutions.

From the content:

1. Overview of the QuestionPro user interface
2. Create and carry out conjoint analysis
3. Create and carry out TURF analysis
4. Evaluation and analysis, graphical presentation of results
5. QuestionPro license models

Registration:

Register now for the individual one2one online presentation and find out how you can create and evaluate conjoint and TURF analyses quickly and easily with the QuestionPro question sets.

> Make an appointment

If you have any questions in advance about QuestionPro, about predefined and therefore easy-to-use question sets, as well as about extended analyses and reporting, please feel free to contact us. We look forward to speaking with you!